I just viewed a thread on the MCCH entitled “what do you want?” – basically asking what casting you would like to see within the 1-75 range.
I was absolutely disgusted with the posts on this topic.
Over 90% of requests were of obscure Americana that will simply not sell well outside of the US&A. I am shocked and annoyed, yet hardly surprised at all.
If anything, the wants of a minority within the MCCH have caused the downfall of Matchbox – too many requests of American focused vehicles that simply do not translate to the rest of the world. What Matchbox was good at in yesteryear was having a range of cars from around the world. As mentioned before, this is how I learnt about cars.
Yet, the MCCH folk who have contributed to the “wants” on this post seem to still believe that they have in-roads with the Mattel hierarchy and firmly believe if they bleat on about it enough they can actually try and influence the decision making.
What is even more frustrating is that there is plenty of Americana produced within the Hot Wheels line. Yet, due to the “collecting habits” of individuals they refuse to buy Hot Wheels as it is not a Matchbox even though the HW line may contain a desired vehicle in the 1/64 scale range!
And because of these previous wants, there are peg warmers for the likes of the Oldsmobile Vista Cruiser…..a car not seen in Europe and this more than happy to sit on the pegs of Sainsburys and Asda waiting for a collector rather than a child to buy it.
I think it is time for Mattel to stick two fingers up at these requests, and just do what is necessary for the company rather than the 20-odd idiots thinking that they are going to get what they want.
The so-called “hotline” to Mattel via the Matchbox Numpty – sorry, Ambassador – (in fact where is the 2012 individual? Ah, yes, sorry – too bust adding more collecting plaudits against his social/professional media profiles about collecting Matchbox) does not work and BT/Swisscom/AT&T/Telstra/DTAG are not interested in fixing the line – ever.
Mattel must be sick to the back teeth of MCCH requests stating “I want a 1960s Pontiac/GM/Ford”, etc – more to the point, it would be good to clip some wings as well – not as powerful as they think they are. Mattel need to bring the MCCH down a peg or two. I await the touted 60th Anniversary line……nothing would please me more than to see this as the biggest anti-climax of 2013 and the outrage of disappointment that this would cause.
So go on Mattel – please divert all your energy to Hot Wheels – after all, you surely don’t give a monkey’s toss about Matchbox do you?